What are the “Laws” for Your Topic?

Another great way to increase your opt ins is to create content about “laws” in your niche.

The psychology behind this comes in 2 parts:

Part 1: It’s human nature to be intrigued by the “laws” of a topic. Your prospects want to know the truth as you see it.

Part 2: I’ll get to this at the end of the article…

But first, here’s how you create this kind of content (blog post, article, video, info-graphic, etc.)

Creating Your Laws

Step 1 – Choose a topic in your niche. I’ve found the more specific the topic the more eyeballs it attracts.

Step 2 – Create 3, 5, or 7 (0dd numbers work better, trust me) tips around your topic in the form of “laws.”

Step 3
– List each one of the laws – for example, “The Law of Titles” –  “The Law of Beginning” – you get the idea.

Keeping it under seven is best. If you create more, save them for later.

Step 4 – Describe each law and how to implement it for your topic.

Step 5
– Invite your prospect to take their next success step by inviting them to get more information from you, and invite them to your opt-in page.

Remember the beginning of this article and the 2 part psychology behind creating this kind of content? Well, here’s part 2:

Remember the Promised Part 2?: Offering the “laws” of a topic in your niche increases your credibility and perceived expertise and makes your prospect much more likely to opt in to get more good stuff from you…

Speaking of which, since you read all the way to the end of this article, it’s only fair that you get a pay off for doing so (beside all the good stuff in the article).

So there’s 20 more profitable blog post and article ideas awaiting you in my ebook, creatively called “21 Profitable Blog Post and Article Ideas”

Click here to get your copy

Then go use this stuff!

About The Author

Jeff Herring

Discover 5 simple steps for 6 figure success online with content marketing.

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