I’m not a huge fan of the Sopranos, but one line did catch my marketing ear the other day.
One of Tony Soprano’s underlings comes to him and asks for a bigger assignment.
Tony’s answer “Eat what’s on your plate first.”
That’s great internet marketing advice!
So many times we want to jump on the next big thing or the next big tool that will guarantee success, when we have not even used what is in front of us.
Success does not come from the next big thing. Success comes from using what is right in front of you to the fullest.
Here are some steps:
Step 1 – Open the package
Step 2 – Use it.
Step 3 – Ride the learning curve and master it.
Step 4 – Take action and make it work for you.
Step 5 – Then carefully decide what, if anything, you need next.
Have the G.U.T.S. to take action and use what you’ve got!