[VIDEO] Article Marketing and Duplicate Content – The Definitive Answer You Can Profit From…

Article Marketing and Duplicate Content…

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Jeff Herring

Discover 5 simple steps for 6 figure success online with content marketing.

37 Comments

  • Jeff Herring

    Reply Reply

    This comment from over on YouTube:

    “good stuff! finally, a number (20%) to go by as far as duplicate content is concerned.  thanks very much for this info :)”

    ~ Jeff

  • I’m glad you made this video!

    EVERY time you do a Q & A someone asks this question. It’s something people really worry about… Now you have a video they can refer to again and again just in case they forget!

    • Jeff Herring

      Reply Reply

      Maritza – I am too…the fear of duplicate content holds so many people back, and it is a needless fear.

      ~ Jeff

  • I get this question all the time as well, Jeff. Thanks for answering the question once and for all! I usually refer folks to this article about the mythical Google penalty for duplicate content:
    http://www.sitepronews.com/archives/2010/apr/26.html

    blog on!

    • Jeff Herring

      Reply Reply

      Denise – thanks for adding to the conversation with this link – you’ve made this post more helpful to my readers!

      ~ Jeff

  • Ken Edwards

    Reply Reply

    Hi Jeff

    Would you agree that the recent google algorythm change will have an impact on duplicate content.

    so are you saying its ok to use the same article to send to various article and directory submission sites, with a link back to your money site.

    I have been taught unique content for website, and never have the same article on your site that you submit to article directories

    but 20% change and it will ok

    many thanks

    Ken

    • Jeff Herring

      Reply Reply

      Ken – I know of no changes from Google that effect these tips, and yes you’ve got it right…

      ~ Jeff

  • Thanks Jeff for this very clear answer to a vexing question.
    I assume then that if you started an article on your Blog with a “readmore” tag going back to the article on Ezine articles, that would solve the problems – since less than 20% of the article would be actually on your blog!
    Thanks again for all your help, Bill

    • Jeff Herring

      Reply Reply

      Bill – you are welcome, and you are right!

      I can tell you have been paying attention 🙂

      Thanks for your contribution…

      ~ Jeff

  • Duncan Brodie

    Reply Reply

    Thanks for this Jeff. As you say this is a very common question and one that came up when I did a talk recently about article marketing so good to get a definitive answer.

    I also wanted to say a huge thanks to you for showing me the way on article marketing back in 2007.

    Following your strategies and using your templates means that I now have over 480 articles on EzineArticles which have generated over half a million views.

    Keep up the great work.

    Duncan Brodie

    • Jeff Herring

      Reply Reply

      Duncan – thanks for your kind words and CONGRATULATIONS!

      That comes out to well over 1,000 views per article. Way to Go Use This Stuff!

      May I use your comment as a testimonial?

      Thanks,

      ~ Jeff

  • Sunny James

    Reply Reply

    thanks jeff
    I know this is a subject a lot of people were trying to figure out & you cleared that up

    thanks
    Sunny : )

    • Jeff Herring

      Reply Reply

      Your welcome, and thanks for your contribution Sunny!

      ~ Jeff

  • Frank Daley

    Reply Reply

    Jeff, thanks.
    I imagine this potential problem exists only between your blog/website and an article on say, Ezine articles (or a similar distribution site).
    I presume that you can write an artcile that is NOT on your blog (in that same form) and send it to as many article directories as you like.

    Or is that wrong?

    • Jeff Herring

      Reply Reply

      Frank – Yes, if you are not using the article on your blog you can submit it to as many article directories as you like…

      ~ Jeff

  • Awesome video Jeff and great article resource by Denise. This has truly shed some light on this topic for me and has cleared the fog on this issue. Ok, so this brings up another question, is it wise to use an article submission software to submit to many directories as possible or is it better to manually submit the articles?

    Thanks Jeff.

    • Jeff Herring

      Reply Reply

      Hi Alicia – Yes, Denise really helped out, didn’t she?

      Great question – here’s a few tips:

      1. Always submit to EzineArticles, the #1 directory by hand. When you are first starting out and building the all important backlinks, then you want to use a mass article submitter – I recommend Steve Shaw’s Submit Your Article service…

      ~ Jeff

  • Kelly Rudolph

    Reply Reply

    Thank you, Jeff! Great info and extremely helpful and simply put. 🙂

    • Jeff Herring

      Reply Reply

      Thanks Kelly – always great to hear from you – you’ve been such a great support over the years – THANK YOU!

      ~ Jeff

  • Jeff, very interesting! I was not aware of the 20% principle, thanks!

    • Jeff Herring

      Reply Reply

      Alan – glad to help. Thanks for your comment…

      ~ Jeff

  • This is the most confident answer I have heard in the past hour of searching for the golden answer to the duplicate content question. As Jeff stated, it is almost taboo out of fear the Google Gods will punish us all. personally, this is enlightening, although I am still cautious about submitting the same article to multiple sites, as Google may devalue each link if all the articles have the same content on multiple submission sites. I could be wrong, but I am just cautious.

    • Jeff Herring

      Reply Reply

      Glad I helped in your search.

      When an article appears on several directories, while all the backlinks do count, Google will put the most value on the one coming from the highest ranked authority site…

      Hope that helps – be cautious, but don’t hold back in your article distribution and repurposing

      ~ Jeff

  • Bob Crawford

    Reply Reply

    Jeff, you rock!

    I’m one of the people who asked this question of Jeff recently. I posted the question on Facebook for him and he replied that he would make a video answering me soon. Then, a few days later, here’s Jeff with a video answer.

    Thanks Jeff!

    • Jeff Herring

      Reply Reply

      Thanks for the question Bob!

      I appreciate your ongoing support…

      ~ Jeff

  • I’ve used this method several times with my articles by rewriting the title, first paragraph and resource box. Both articles achieved their own rankings…however

    Google seems to be cracking down on low quality content as evidenced in this article
    http://www.google.com/support/forum/p/Webmasters/thread?tid=21e50ed1333526fc&hl=en

    Matt Cutts (Google employee) summarizes…

    ************
    Now, think about it like a search engine who has come across the following situation:

    – Two pages appear to have roughly the same content
    – Page B has a subset of page A’s content
    – Page A was published before page B
    – Both pages use images from page A’s domain.

    When it comes time to rank the two pages, which one do you put first? If you are a user, which page would you like to see at the top of your search results? How would you feel if you were site A?
    **************
    This means a paraphrased article will not rank as well as your original one. It would be better to rewrite the entire article. It takes more time but would be following Google’s Quality Guidelines

    Here’s Google’s “Quality Guidelines”
    http://www.google.com/support/webmasters/bin/answer.py?answer=35769#3

    • Jeff Herring

      Reply Reply

      Herman – thanks for a great contribution to this discussion.

      My response is yes, and…

      Yes, follow those guidelines, and repurpose your content in as many ways as possible…

      ~ Jeff

  • Lesley

    Reply Reply

    Thanks for clarifying this Jeff. I have been taking a lot of time to spin my content from Squidoo to Ezines to Hub etc.

    This will make my life a bit easier!

    • Jeff Herring

      Reply Reply

      Yay Lesley – I sure like the way you are repurposing

      Keep it up!

      ~ Jeff

  • John Wilkes

    Reply Reply

    Hi Jeff,
    What happens if you publish an article by someone else, from an article directory. I did not think you were allowed to alter it. Does that mean you get penalised for duplicate content, if you can not change it by 20% from the original?

    • Jeff Herring

      Reply Reply

      John – that’s a different animal all together. Duplicate content does not apply to an article you use from someone else, say on your blog. Only applies to YOUR content…

      ~ Jeff

  • Dr Joe

    Reply Reply

    Honestly I enjoyed watching that video on dupe content I have learn t something new on article marketing. Thanks Jeff

  • Mysoft101

    Reply Reply

    If you submit the same exact content to the article sites that appears on your site, you risk being hit for duplicate content – if your site is really not well indexed (which is not the same as not ranking well) you should attempt to ascertain the reason for that before going hard core on any link development. My two cents…

  • Jeff-
    That has got to be one of the fanciest graphics EVER! lol

    But seriously, you did a great job explaining in plain language what people need to do. And here’s the thing– I just did something I never did. I bypassed your transcript of this video and came back here to watch it. That’s another testament to the power of video and the spoken word and I love how you showed that people can take something written and make a video of it and vice versa.

    Yay Jeff!

    Talk soon, I hope!
    Felicia Slattery

  • Thanks very much for this informative video Jeff. I get this question all the time and now I have a great video to share with them that is very easy to understand. Thanks!

  • Mia

    Reply Reply

    Jeff, my question has to do with content in Amazon Kindle books. If I take chapters from Kindle books and publish them as articles, will my books get tossed off Amazon? My understanding is that the content must not be available electronically anywhere else. Thanks.

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