Traffic building with content marketing is a superb way to create endless waves of traffic into your online world.
And you do want endless waves of traffic into your online world, right?
5 powerful traffic steps
So in this article I’m going to break down something I’ve been saying for years into 4 repeatable steps. Then I’m going to add a bonus step or two for you too.
Here is what I’ve been saying for years to my students. Call it my “traffic mantra”
Don’t chase after traffic. Find out where the traffic is going and get your content in front of it. Then redirect that traffic exactly where you want it to go.
Now let’s break that down into each of the 4 steps, and then add the bonus steps.
Here we go:
Step 1 – Don’t chase after traffic – The biggest “chase after traffic” mess I see people get into is paying for traffic before they are ready. It’s my belief that you should never pay for traffic unless and until you have a proven and tested infrastructure to send your traffic through. Until such time, there are plenty of free way to build traffic that helps you build your system.
Step 2 – Find out where the traffic is already going – The traffic is already going somewhere. So check out where the traffic is already going in your niche. Is it to Facebook, LinkedIn, or some other social media platform? Is it to teleseminars and webinars to learn more about your topic? Find out.
Step 3 – Get your content in front of where the traffic is already going – Once you discover where the traffic in your niche is going, get your content in front of that traffic. Get your articles, videos, social media up dates, blog posts, pins, however your purpose and repurpose your content, get in front of that traffic.
Step 4 – Redirect the traffic exactly where you want it to go – Simply redirect that traffic where you want it to go. You do this by including a link with your content showing your prospect exactly where you want them to go next. Send them to your opt-in pages, your sign up pages for teleseminars and webinars, your sales pages and more.
Step 5 – Feed the machine – Then you “feed the machine” by creating a constant stream of content and getting it in front of where the traffic is going.
Bonus Tip – I’m feeding the machine right now with the content I’m creating here. You can do the same thing when you grab your Free Instant Access to my 3 Mistakes Content Creation Template when you visit http://JeffHerring.com/jh/3mistakes
You’ll get access to one of my most powerful content creation templates, and a video that allows you to look over my shoulder as I create profitable content with the 3 mistakes template.