Another "Marketing Lesson from the Road" (will be offensive to some…)

File this one under:

The vast majority of people will find the money for what is important to them.

This has got to be at least a 52 inch television mounted on the wall of this trailer.

Marketing Lesson: As my friend and colleague Ray Edwards says “Don’t decide for your customer how much they are willing to pay for your product or service.”

In other words charge what you believe it to be worth and people will find a way…

About Jeff Herring

Jeff Herring is the "Plugged In Business & Technology" syndicated columnist for the LA Times, Philadelphia Inquirer, Miami Herald and others. He teaches customers and clients how to bring massive leads and online traffic to their websites using Article Marketing and Social Media Marketing.

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